Most Popular Social Networks In South Korea Revealed

The Latest Insights from International Online Marketing

Facebook is the most popular social network in South Korea, but local players also have a significant presence, according to research by DMC Media. 60% of South Korean respondents said that Facebook was the social network they used most frequently. The local photo-sharing social network KakaoStory came in second place, with 17% saying it was their most frequently used social site. Instagram came in third place with 10%, local social app Band came in fourth place with 8%, with Twitter languishing in fifth place with 2%. Around 28 million people use social media in South Korea, equivalent to 66% of internet users and 57% of the overall population. South Korea is one of the most technologically advanced countries in the world. 

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