Japanese Gamers Embrace Mobiles

The Latest Insights from International Online Marketing

Gamers in Japan have embraced the smartphone era, according to research by Mobile Marketing Data Lab. The data showed that a staggering two thirds of Japanese gamers play games on a smartphone every day, compared to just 16% who play games every day on a gaming console. The time gamers spend on smartphones is more variable than time spent gaming on gaming consoles. 30% spend less than an hour a week playing games on a smartphone, compared to 16% who use their game consoles for less than an hour a week. A larger proportion also spend an excessive amount of time playing games on smartphones. 36% spend at least 4 hours a week playing games on their smartphone, compared to 23% who spend the same amount of time on a gaming console. 

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of an eye you know.
Select Country

Individual BASIC

Free

Language Guides,How To Guides,Country Guides
2 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
10 per month
eLearning,eLearning Course,Quizzes
2 per month
E-Book
Not Available
Tools,Webcertain Events
Not Available
Benchmarks,Lists
5 per month
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
Not Available
Subscribe

Individual PREMIUM

£5

per
month
Cancel Anytime
Language Guides,How To Guides,Country Guides
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
5 per month
Tools,Webcertain Events
10 per month
Benchmarks,Lists
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users4.00
Language Guides,How To Guides,Country Guides
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Video Briefings,Catch Up TV
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
Unlimited
Tools,Webcertain Events
Unlimited
Benchmarks,Lists
Unlimited
Access to Customised courses and Examinations.
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Subscribe

Individual PREMIUM Yearly

£5

per
month
Language Guides,How To Guides,Country Guides
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
5 per month
Tools,Webcertain Events
10 per month
Benchmarks,Lists
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Subscribe