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Instagram has announced that it will soon introduce view counts to videos.
These will show how many people have watched a video, with a view being counted as watching a video for 3 seconds or more.
Instagram hopes the addition of the view count will help to attract professional videographers and advertisers.
View counts are expected to be rolled out to users over the next few weeks.
Instagram is a popular image-based social network, with approximately 400 million monthly active users.