Yandex.Market's CEO Maxim Grishakov joins us to talk about the ins and outs of ecommerce in Russia. We discuss the current trends, how the sector is growing, and the most successful ecommerce brands in the country. Maxim also discusses the value of cross-border shopping in Russia, the most important aspects of online shopping for a typical Russian consumer, and how international retailers can use Yandex.Market to sell in the country.
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Maxim has worked for Yandex since 2015, having been CEO of multiple large organisations in the country previously. Now Maxim is the CEO of the huge Yandex.Market business, and is known as one of Russia's ecommerce experts.