With content becoming ever more important for both search engine rankings and audience engagement, developing an effective international content strategy is essential. But how much can you replicate across markets and how much needs to be tailored for each country? How do you create a framework and processes for creating and managing content effectively and efficiently? What should you outsource vs. manage in-house? Lahcene Guerrouj answers these questions and more and share insights from his experience managing content in a global brand.
In comfort at home, you can bring your skills rapidly up to the standard needed to perform well in a client or agency environment.
Webcertain's team have been there, done it and won the t-shirt. With detailed hands on experience - there's nothing here that is theoretical.
We're not here to sell you something else - the Webcertain eLearning team only succeeds if you learn and succeed too.
We've worked and are working in 44 different languages and 85 countries as we speak. Our global experience is second to none.
Webcertain built it's own interactive learning platform to make sure we deliver what you need, how you need it. And you get to monitor progress too.
Filmed and produced in our own video and TV studios where we produce Webcertain.TV you can guarantee this will be a pleasant experience.