Devising a Global Social Strategy

Webcertain How To Guides

As social media grows ever more impactful, getting it right becomes increasingly important for winning over customers and gaining an edge on the competition. Being successful with social media on a global scale, however, is no easy feat; it requires on-going commitment and, above all else, a well thought out strategy that supports both your global and local objectives.   This presentation looks at the main issues to consider when taking your social presence to multiple markets and then provides a framework to decide which direction is appropriate for your specific business. 

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