Chatbots are one of the most popular AI products on the market. With so many websites using them nowadays, it is vital for marketers to learn how to localise them effectively. This guide covers the necessary steps to ensure that your chatbot is localised for a new market. From reading this guide, you will learn:
- what chatbots are
- how to decide whether you need a chatbot and the importance of identifying your audience
- the most important things to be aware when localising your chatbot's script
- how to deal with profanity and emojis, and the importance of speed
Whether you are just getting started in setting up and localising your chatbot or if you want to improve your existing efforts, this guide is a must for anyone wanting to develop a chatbot for a new market.