The Latest Insights from International Online Marketing
Amazon has launched its Prime Instant Video service in Japan.
Amazon’s Japanese Prime Instant Video service allows users to watch Japanese and American films, TV programmes and cartoons.
Prime membership costs 3,900 yen per year, equivalent to around 32 US dollars.
Amazon is also selling its Fire TV and Fire TV Stick products in the country to make video streaming easier for consumers.
Amazon is the second major international online video company to announce its entry into the Japanese market in recent months.
The online TV company Netflix launched in the Japanese market on 2nd September, its first foray into Asia.