The Latest Insights from International Online Marketing
18 August 2015.
The sports retailer Adidas has experienced strong global online sales growth in the first six months of this year.
Adidas’ overall global sales increased by 16%. When this was broken down into online and physical sales, however, it was shown that global online sales went up by a staggering 57%.
Online sales accounted for 3% of total sales, bringing in over 262 million US dollars.