International digital marketing information by subscription. Webcertain Know-How, Analytics, Projects & CMS

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Certification

Quiz: KOC marketing in China

by Ciara Serrano Temprado

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Catch-up TV

TikTok SEO: A case study in the travel industry

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Slides

TikTok SEO: A case study in the travel industry

by Ciara Serrano Temprado

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Slides

Platform overview: WeChat

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Slides

Platform overview: Weibo

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Slides

Platform overview: Zhihu

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Slides

Platform overview: Little Red Book

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Slides

Platform overview: Douyin

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How-to guides

A guide to marketing on Instagram

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Certification

Quiz: Marketing on Instagram

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Certification

Quiz: Social media on Naver

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How-to guides

Social media on Naver: The Blog, the Post, or the Cafe?

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Catch-up TV

Strategies for building a successful global community

by Michelle Lindner

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Catch-up TV

Scaling your influencer marketing strategy globally

by Philipp Greulich

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Catch-up TV

7 keys to scaling Meta ads internationally

by Will Brittain

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Catch-up TV

Navigating China: A blueprint for brands on WeChat

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Catch-up TV

How to tailor social media engagement across regions

by Magali Mas D'Amato

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Catch-up TV

How to humanise your brand

by Anna Bertoldini

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Catch-up TV

Using LinkedIn to amplify senior leadership profiles

by Anthony Leung

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Catch-up TV

Beyond borders: Secrets to global social media success

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Catch-up TV

10 lessons learnt from scaling global creator teams

by Fabrizio Ballarini

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Catch-up TV

AI's role in paid social content localisation

by Marina Hess

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Catch-up TV

Visuals: The social media superheroes and villains

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Catch-up TV

Breaking the US (but like in a good way)

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Countries you might be interested in

China

How-to guides

A guide to KOC marketing in China

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China

Slides

Platform overview: WeChat

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China

Slides

Platform overview: Weibo

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China

Slides

Platform overview: Zhihu

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China

Slides

Platform overview: Little Red Book

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China

Slides

Platform overview: Douyin

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China

Catch-up TV

Navigating China: A blueprint for brands on WeChat

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United States

Catch-up TV

Breaking the US (but like in a good way)

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United States

Slides

Breaking the US (but like in a good way)

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China

Slides

Navigating China: A blueprint for brands on WeChat

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China

How-to guides

A guide to WeChat for business

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China

Country guides

Webcertain search and social report 2024: China

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Germany

Country guides

Webcertain search and social report 2024: Germany

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Hong Kong

Country guides

Webcertain search and social report 2024: Hong Kong

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United Kingdom

Country guides

Webcertain search and social report 2024: UK

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United States

Country guides

Webcertain search and social report 2024: US

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China

How-to guides

A guide to Weibo for business

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China

How-to guides

Weibo glossary: Help to get you started

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China

Country guides

Webcertain search and social report 2023: China

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Germany

Country guides

Webcertain search and social report 2023: Germany

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Test yourself and get a certificate

Certification

Quiz: KOC marketing in China

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Certification

Quiz: Marketing on Instagram

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Certification

Quiz: Social media on Naver

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Certification

Quiz: WeChat for business

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Certification

Quiz: Lead generation campaigns on social media

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Certification

Quiz: KakaoTalk for business

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Certification

Quiz: Weibo for business

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Certification

Quiz: Weibo glossary

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Certification

Quiz: Persona research for social media marketers

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Certification

Quiz: Social listening

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Certification

Quiz: Social selling on LinkedIn

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Certification

Quiz: Storytelling on social media for the education sector

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Certification

Quiz: How manufacturers can use storytelling on social media

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Certification

Quiz: How to prioritise your global social media budget

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Certification

Quiz: How to prioritise global social media budgets

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All about Russian Federation

Video briefings

Yandex.Music Signs Deal With Facebook

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Video briefings

Apple Complies With Chinese VPN Clampdown

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Video briefings

VK Introduces Geo-Targeting, Live Streaming And Stories

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Taking a look at China

How-to guides

A guide to KOC marketing in China

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Slides

Platform overview: WeChat

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Slides

Platform overview: Weibo

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Slides

Platform overview: Zhihu

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Slides

Platform overview: Little Red Book

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Slides

Platform overview: Douyin

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Catch-up TV

Navigating China: A blueprint for brands on WeChat

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Slides

Navigating China: A blueprint for brands on WeChat

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How-to guides

A guide to WeChat for business

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Country guides

Webcertain search and social report 2024: China

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How-to guides

A guide to Weibo for business

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How-to guides

Weibo glossary: Help to get you started

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Country guides

Webcertain search and social report 2023: China

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Catch-up TV

Webinar: Boost your business in China with social media

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Catch-up TV

Webinar: Using WeChat to grow sales in China

by César Gonçalves

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Catch-up TV

Why you need to be on WeChat when targeting China

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Video briefings

WeChat usage explodes over Chinese New Year

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Video briefings

China clamps down on VPNs in censorship push

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Video briefings

Tencent Launches Game To Applaud President Xi

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Video briefings

WeChat Censorship During China's National Congress

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Hong Kong in more detail

Country guides

Webcertain search and social report 2024: Hong Kong

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Country guides

Webcertain search and social report 2023: Hong Kong

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Time to look at United States

Catch-up TV

Breaking the US (but like in a good way)

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Slides

Breaking the US (but like in a good way)

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Country guides

Webcertain search and social report 2024: US

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Country guides

Webcertain search and social report 2023: US

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Video briefings

Only 6% of US companies prepared for GDPR

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Catch-up TV

How will net neutrality changes affect the US?

by Webcertain Keywords

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Video briefings

Celebrity Endorsements Have A Negative Impact

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Video briefings

Facebook Usage Falls Dramatically In The US

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Video briefings

Facebook Rolls Out New Video Platform

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Video briefings

Line To Sell Cute Toys To Raise Brand Awareness In US

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Video briefings

Influencers In US Must Say If They Are Being Paid

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Video briefings

10% Of Americans See Facebook As A News Source

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Video briefings

Privacy Shield Under Threat From Trump Executive Order

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Video briefings

US Government Starts Censoring Social Media

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Video briefings

US Social Media Figures Released For 2016

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Video briefings

Airbnb Drops Lawsuit In New York

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Latest guides

How-to guides

A guide to KOC marketing in China

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How-to guides

A guide to marketing on Instagram

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How-to guides

Social media on Naver: The Blog, the Post, or the Cafe?

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How-to guides

A guide to WeChat for business

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How-to guides

How to create lead generation campaigns on social media

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How-to guides

A guide to KakaoTalk for business

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How-to guides

How to tell your brand story on social media

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How-to guides

A guide to Weibo for business

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How-to guides

Weibo glossary: Help to get you started

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How-to guides

A guide to social selling for international businesses

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How-to guides

A guide to advertising on Facebook

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Germany in focus

Country guides

Webcertain search and social report 2024: Germany

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Country guides

Webcertain search and social report 2023: Germany

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Video briefings

New social media law comes into effect in Germany

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Video briefings

Germans Celebrate Longer Tweets With Enormous Words

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Video briefings

European Millennials' Digital Behaviours Revealed

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Video briefings

Germany Passes Strict New Social Media Law

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Video briefings

Snapchat Is Growing Fast In Germany

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Video briefings

Germany Threatens Social Media Over Content Failings

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Video briefings

Snapchat Driving Influencer Marketing In Germany

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Video briefings

Germany Goes Head To Head With Facebook And Wins

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Video briefings

Naver & Kakao Hit By Plagarism Claims