Digital Marketing Account Executive

Overall Purpose:

As a Digital Marketing Account Executive or Account Manager you will be an integral part of the Account Management team. You'll work closely with clients to understand their unique marketing goals, develop, and execute their European and global digital marketing strategies, and ensure that campaigns deliver measurable results. With your keen eye for detail and excellent communication skills, you'll be responsible for building strong client relationships and providing exceptional customer service throughout the journey.

Key accountabilities:

• Client Management: Serve as the primary point of contact for assigned clients. Develop strong relationships and understand their business objectives to provide tailored digital marketing solutions
• Digital Strategy: Collaborate with cross-functional teams to create and implement effective digital marketing strategies, including SEO, PPC, and more
• Campaign Execution: Oversee the execution of digital marketing campaigns, ensuring they are delivered on time, within budget, and meeting the agreed-upon KPIs
• Performance Analysis: Monitor and analyse campaign performance, providing insightful reports and recommendations to clients for optimization and improvement
• Client Development: Identify opportunities to grow the collaboration with clients and work towards renewing and expanding contracts
• Industry Trends: Stay up to date with the latest digital marketing trends, best practices, and emerging technologies to enhance our service offerings
• Team Collaboration: Collaborate with internal teams, including creative, content, and analytics, to ensure seamless execution and achieve clients' goals
• Commuting: Periodic travel to the York office or client meetings elsewhere may be required

skills and attributes required:

Essential:

• Impeccable business English and communication skills
• Proven experience in digital marketing-related roles, preferably in an agency environment
• Excellence in customer service
• Solid understanding of digital marketing channels, strategies, and tools, including SEO, PPC
• Strong analytical skills with the ability to interpret data and draw actionable insights and strategies
• Exceptional written and verbal communication skills, with the ability to present ideas and results to clients effectively
• Excellent organizational skills and the ability to manage multiple clients and projects simultaneously
• A passion for marketing, technology, and the drive to stay ahead in the ever-evolving digital landscape
• Mastery of Microsoft Office Package, especially Excel
• Ability to self-learn quickly.
• Proactive problem-solving attitude
• Resilience, adaptiveness, and a positive approach to change
• Enthusiasm for working towards financial targets and business development.
• Team player’s spirit

Desirable:

• Experience of working in an agency environment
• Native or bilingual level of proficiency in German or another European language
• Experience in web content creation, translation and website maintenance and development

This job description is not restrictive or definitive in any way and should be regarded as a guideline to the duties required and may be amended in the light of changing circumstances following consultation with the post holder.

All applicants must have the unrestricted right to work in the UK when they join.

To all recruitment agencies: Webcertain does not accept agency resumes. Please do not forward resumes to our recruitment in-box or our employees. Webcertain is not responsible for any fees related to unsolicited resumes.