In search engine marketing and all concerned with web marketing, internet marketing and promoting web sites, we talk daily about search engines. But do we really all mean the same thing - what is a search engine?
Put simply, a search engine is a database of web pages that has been collated from earlier searches on the internet. This database is provided in such a way that you can quickly create a list of web pages that match the search terms that you have entered. Search is the more obvious of the two words - but why engine? Engine is used frequently within the IT sector to describe software that performs a function - often these programs are plugged into bigger programs and the 'engine' enables the bigger program to perform its specific role.
Search engines are 'powering' your ability to view what is available to you on the world wide web - so the term could have been 'powered search'.
How do they do this - and why is it a list of 'earlier searches'? This is how:-